Wednesday, October 24, 2012
Monday, October 15, 2012
Creative Brief
The
History of Sexuality
The original author of
the book, The History of sexuality, is Michel Foucault, but the client of the
book cover design is Vintage/Pantheon
Books. This company has been with AIGIA design for the past several
years and entering into many of their design competitions. They design and redesigning
books and book covers for authors and volumes. The purpose or some might say the goal for
this new series of book covers were to re illustrate an older series of books by
Michel Foucault. I guess the results of how well the cover does on the book,
the History of sexuality, will be measured on how many new copies of the book
will be sold, but for every book sold all of the profit will not all be profit
for the Vintage/Pantheon Books Company.
A
good target audience would be the young adults, it is meant to target interest
into the book because it is a simple one image not too much and not plain
either. The cover is simple colors of grayscale and a simple layout of rectangles.
The spring is the first they that draws
your attention then next you are drawn to the authors name then last you read
the title of the book which is to grab your attention and make you wonder even
more. The whole hierarchy of the cover is to draw the attention of the audience
and keep them interesting and looking into the book.
The
original publications was in 1974, but then was republished in 1984, and the
most resent publications was in New York City in 2010. My opinion is that comparing
to the other design covers this this the most intriguing and the one most
simple but not about a simple topic.
Wednesday, October 10, 2012
Movement, rhythm, and value modular.
For this project we used a photo as a reference and i used the edge of a water fountain that i have at home. The idea of this project was to employ movement and utilizes rhythm. The different layers of squares help show rhythm with thee layers getting larger further you go down, and the original fountain was wood. I used a texture to make some of the layers look like wood, but i did not do every layer like so because i felt it was overcrowded that way. The repetition of the corners of the squares line up and make there own line down the page, which also shows movement. The rocks at the bottom are in a small repetition, but hardly noticeable. The ribbon on the outer page i hope draws your attention closer to the main area of focus and shows movement.
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